SHAR SHAW CREATIVE
Practical, creative solutions grounded in sound data-driven business initiatives.
Content Creation
Communicating with your consumer base is essential to entice prospective clients and retain existing customers. Maximize the impact of your communication with succinct, thoughtful and effective content!
Client
Communications
Strategic, engaging and sales-focused copy can deepen client relationships and provide valuable information throughout the purchasing journey.
Select individual focus areas, or let me develop a comprehensive communication plan specific to your firm's needs and budget.
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Digital and print newsletters
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Product and service announcements and updates
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Templates for common client interactions such as pre- and post-sale outreach
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Product instruction materials
Promotional
Materials
Ensure consistent brand voice and visuals across all your promotional materials through thoughtful planning and effective development.
With a disciplined focus on sales effectiveness, I can produce fresh concepts or review and renew your time-tested materials.
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Digital and print brochure copy
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Email Outreach Copy and Campaign Development
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Point of Purchase Displays
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Sales support materials including presentations, product data sheets, and sales scripts
Web-Based
Content
FFirst impressions are often the only impression you get. Ensure your web presence and digital content are relevant representations of your company and its offerings.
Accessible, relatable and shareable information will get your brand noticed and create genuine revenue-generation opportunities.
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Website structure and copy
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Effective landing page text
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Pay-Per-Click ad development
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Content developments and publication calendars for social media platforms blogs and online publications
Ghost Writing Services
Are you an expert in your field but find communicating all your knowledge painful?
Do you have tremendous insights or information to share but need help to get it all down on paper? Do you have an upcoming speaking engagement and want some help with your presentation? Have you dreamed of writing a book but need guidance on how to start? Do you wish to create a training document for new hires? Has your office manager been begging for a policy and procedure manual?
Let me help you transform your thoughts into accessible, clear prose that still sounds like you!
Assistance available for the following:
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Technical or industry-based articles for third-party publication
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White papers and sales presentations
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Non-fiction books including technical manuals
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Internal process and policy manuals