Typewriter

Content Creation

Communicating with your consumer base is essential to entice prospective clients and retain existing customers.  Maximize the impact of your communication with succinct, thoughtful and effective content!

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Client
Communications

Strategic, engaging and sales-focused copy can deepen client relationships and provide valuable information throughout the purchasing journey and beyond.

Select individual areas of focus or let me a develop a comprehensive communication plan specific to your firm's needs and budget..

  • Digital and print newsletters

  • Product and service announcements and updates

  • Templates for common client interactions such as pre- and post-sale outreach

  • Product instruction materials

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Promotional
Materials

Ensure consistent brand voice and visuals across all your promotional materials through thoughtful planning and effective development.

With a disciplined focus on sales effectiveness, I can produce fresh concepts or review and renew your time-tested materials.

  • Digital and print brochure copy

  • Email Outreach Copy and Campaign Development

  • Point of Purchase Displays

  • Sales support materials including presentations, product data sheets, and sales scripts

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Web-Based 
Content

First impressions are often the only impression you get.  Make sure your web presence and digital content are effective representations of your company's and offerings.

Accessible, relatable and shareable information will get your brand notice and create genuine revenue-generation opportunities.

  • Website structure and copy

  • Effective landing page text

  • Pay-Per-Click ad development

  • Content developments and publication calendars  for social media platforms blogs and online publications

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Ghost Writing Services

Are you an expert in your field but find communicating all your knowledge painful?  

Do you have great insights or information to share but unsure how to get it all down on paper?  Do you have an upcoming speaking engagement and you want some help with your presentation?  Have you dreamed of writing a book but don't know where to start?  Do you just want to create a training document for new hires?  Has your office manager been begging for a policy and procedure manual?
 

Let me help you transform your thoughts into accessible and clear prose that still sounds like you!

Assistance available for the following:

  • Technical or industry-based articles for third-party publication

  • White papers and sales presentations

  • Non-fiction books including technical manuals

  • Internal process and policy manuals